Guides · 5 min read
How to Read a Comparative Market Analysis
What a CMA is, how the comparable sales are chosen, and how to tell a careful analysis from a sales pitch.
What a CMA is and is not
A comparative market analysis estimates what a property is likely to sell for by looking at recent sales of similar homes nearby. It is not an appraisal, which is a formal valuation performed by a licensed appraiser, and it is not a guarantee of price. It is a reasoned estimate, and its quality depends entirely on the comparables chosen.
What makes a good comparable
- Sold recently, ideally within the last three to six months
- Located in the same neighborhood or a truly similar one
- Similar size, age, lot, and condition
- Same property type: a townhouse is not comparable to a detached home
- Arm's-length sale, not a family transfer or foreclosure
When a comparable differs from the subject property, the analysis should adjust for it. A comparable with a renovated kitchen or an extra bathroom should be adjusted downward before it is used to support the subject's value.
Questions to ask about any CMA
- Why were these particular sales chosen, and which nearby sales were left out?
- What adjustments were made and what are they based on?
- What are current active listings asking, and how long have they been sitting?
- How many of the recent sales closed below asking price?
- Does the estimate include a range or a single number?
Signs of a weak analysis
Be cautious when the comparables are far away, much larger, much newer, or more than a year old. Be equally cautious when the estimate is presented as a single precise figure with no range, or when the person presenting it has an incentive to tell you a higher number to win your listing. A useful CMA shows its work.
This guide is general educational information and not legal, tax or financial advice. Rules and customs vary by state and locality. For help with your own situation, contact The Brainy Company.